Essential Tools and Strategies for Brands in 2024

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Okev Talent : The strategic asset at the heart of Okev Group's influence campaigns

Within the Okev Group, Okev Talent plays a key role in the design and execution of influencer campaigns. This dedicated label supports content creators in their career development, and provides brands with a carefully selected pool of talent.

But Okev's approach doesn't stop with Okev Talent. Thanks to its international network of influencers, Okev Group guarantees its customers a tailor-made strategy. Activated profiles are selected for their perfect match with campaign objectives, whether they belong to Okev Talent or the external network.

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Okev Talent: A key tool for optimal campaigns

The existence of Okev Talent within the group strengthens Okev Group's ability to deploy impactful and perfectly adapted influencer campaigns.

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‍Alabel designed to support talent

1. Strategic management: Okev Talent helps designers structure their business, develop their image and maximize their opportunities for collaboration.
2. Qualitative selection: Okev Talent affiliates are chosen for their expertise, authenticity and ability to engage their audiences.

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‍Aninternal breeding ground and an extensive network

When we design an influence strategy, we identify the profiles that best meet our clients' needs:

• If the talents affiliated to Okev Talent match, we capitalize on their expertise and proximity to the group to guarantee smooth, high-impact execution.
• In other cases, we activate our vast international network of influencers to find the most suitable profiles, whether macro-influencers, micro-influencers or specialized profiles.

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‍‍‍Tools for executing 360° campaigns

Gifting campaigns: Authentic collaborations

Thanks to Okev Talent and the Okev Group network, we are able to run tailor-made gifting campaigns. Each product sent is designed to match the interests of influencers, maximizing visibility and engagement around brands.

‍Presence ofinfluencers at events

During the events we organize, Okev Talent is a real asset in guaranteeing a strong and qualitative presence of influencers. These activations generate instant content and amplify the event's reach via social networks.

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A strategic asset for Okev Group and its customers

‍Whydoes Okev Talent make the difference?

1. Tailor-made approach: Each strategy is developed according to the customer's needs and campaign objectives.
2. In-house expertise: Okev Talent offers a pool of affiliated talent who share a vision aligned with Okev Group's values and expectations.
3. International network: When campaign requirements call for specific profiles, Okev activates a global network of influencers, ensuring total flexibility without compromising quality.

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Combining strategy and execution

With Okev Talent and its global network, Okev Group guarantees influencer campaigns that combine relevance, authenticity and impact. By working hand-in-hand with creators and selecting the most suitable profiles, we ensure smooth execution and measurable results.

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‍Discoverhow Okev Talent and Okev Group can turn your ambitions into memorable campaigns.

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