Valentino
The girl with the One Stud Bag
Valentino Garavani & Roman Stud
After designing and producing the DIVA campaign for the new Roman Stud Top Handle Bag with Zendaya as muse, Valentino contacted us to create a promotional film inspired by the original campaign. In it, Zendaya takes a long walk through the city, expressing her freedom, femininity and freshness. For our creation, we created an original storytelling to sublimate Lena Mango by Okev Influence France and Valentino's One Stud Bag. From the Madame Rêve hotel to her descent into the city, Lena embodies the spirit of the Valentino muse with sensuality and freedom. To take the project a step further, we shot a series of photos in one of Madame Rêve's suites, with the ambition of reflecting the elegance, originality and beauty of the bag and the Valentino universe.
We created a film full of femininity and life, embodied by Lena - the personification of freedom. The series of photos embodies the Valentino Garavani & Roman Stud spirit. The campaign, aimed at social networks, highlights the bag in the atmosphere of the DIVA campaign with Zendaya.
How about developing your brand together?
We look forward to meeting you. By reconciling accuracy and creativity, we'll enable you to exist
and communicate with coherence, originality and efficiency.
Together, we'll create strong, meaningful visual solutions that reflect your image.
We look forward to meeting you. By reconciling accuracy and creativity, we'll enable you to exist and communicate with coherence, originality and efficiency.
Together, we'll create strong, meaningful visual solutions that reflect your image.