As the campaign content emphasized authenticity and the course, talent was needed who could align with the campaigns and be enthusiastic about running and showcasing nature in all its glory. Once the destination or top of the course was reached, the aim was to explore harmony with the earth and create a deeper connection with the natural elements through yoga in an outdoor environment while showcasing Adidas' brand new sustainable yoga collection. OKEV is proud to have played a role in the creation of Adidas' sustainable yoga collection and in showcasing its beauty in the great outdoors.

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We look forward to meeting you. By reconciling accuracy and creativity, we'll enable you to exist
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We look forward to meeting you. By reconciling accuracy and creativity, we'll enable you to exist and communicate with coherence, originality and efficiency.
Together, we'll create strong, meaningful visual solutions that reflect your image.