Adidas

Find your way with the new Adidas yoga collection

Adidas Agravic Yoga

Adidas invited the OKEV Group to create a campaign for its new yoga collection in a beautiful outdoor setting. The content focused on authenticity and the journey, highlighting the raw emotions and beauty of nature. The story focused on the mountain running journey and finding one's way, encouraging fellow mountain runners to start their own journey.

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Since the campaign content emphasized authenticity and the course, talent was needed that could align with the campaigns and be excited to run and showcase nature in all its glory. Once the destination or top of the course was reached, the goal was to explore harmony with the earth and create a deeper connection with the natural elements through yoga in an outdoor environment while showcasing Adidas' brand new sustainable yoga collection. OKEV is proud to have played a role in creating the Adidas Sustainable Yoga Collection and showcasing its beauty in the great outdoors.

DA and storytelling: Okev 360

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What if we developed your brand together?

We would be delighted to meet you. By combining accuracy and creativity, we will enable you to exist
and to communicate with coherence, originality and efficiency.
Together, we will create strong and meaningful visual solutions that reflect your image.

We would be delighted to meet you. By combining accuracy and creativity, we will enable you to exist and communicate with coherence, originality and efficiency.
Together, we will create strong and meaningful visual solutions that reflect your image.

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